Project+++El+corte+ingés


 * MEMO

RE: El Corte Inglés – La Colección de Moda, Primavera 2011

To: Rita Miranda-Wright Foreign Language Department Lanier High School

From: Sra. Rosita Camarillo Senior Fashion Designer El Corte Inglés Madrid, España

El Corte Inglés is one of the leading fashion warehouses in Spain with a proud and prestigious history for being on the cutting edge in forward-thinking design.

We have many young people that shop at our stores. We wish to move our spring 2010 collection toward including some of the dresses and attire to attract the young and hip from all over the world in order to raise awareness of our store brand name and increase profitability in our very competitive global fashion market.

At Corte Inglés, we have one opening for a new Cross-Cultural Design Team. We invite you to submit your MOST OUTSTANDING designs. As you know, Europeans are influenced by the American youth culture. We encourage groups to bring in cross-cultural ideas, marrying styles from Europe and the United States.

We request that you send a brochure of the work of your competing groups in Spanish, as some of our top executives who will be judging and evaluating the new clothing line do not speak English.

The brochure must include male and females lines. Each line must have at least 20 pieces. The line is required to include shoes, accessories; casual and formal wear .You must describe in detail each piece (color, sizes, materials, quality, etc.) Also it must include a suggested retail price in Euros and in Dollars.

We look forward to working with your design team in the near future. Thank you for your time and consideration.

Sincerely,

<span style="font-family: 'Arial','sans-serif'; font-size: 12pt;">Sra. Rosita Camarillo ||

What would make your presentation better that the others?
How do you create a 'hip' line of clothes? What style, if money were no barrier, would you like to use to dress? How does what you are creating express what you believe? Does your group want to express a cause?
 * Divide up into preassigned groups || Some guidelines:

All signatures are needed on common assignments. Different handwriting shows proof for credit. All same handwriting - only one person receives credit. Once all four sign off on a task, the grade will be distributed to all. All work has to be shared by the group. Decisions as to who agrees to do what job must be documented. ||